Skip to the main content.

Our Valued Partners

BlueStar's diverse portfolio offers unparalleled access to premium products and services that drive business growth and success. From state-of-the-art hardware to advanced software solutions, our portfolio is designed to empower businesses with the tools they need to thrive in today's competitive landscape.

Industry Insights

Our vertical-based content focuses on different industry technologies, solutions, and insights. 

Value-Added Services

A true VAD offers top-notch pick, pack and ship services, and provides programs and services that add value to the distributed products that increase their value or worth.

The BlueStar Difference
Loftware_Logo_color (RGB)

  
Loftware at a Glance

  • Loftware redefines how you create, manage, and print labels. We are the global leader in cloud-based Enterprise Labeling and Artwork Management
  • Loftware serves customers of all sizes. Discover our end-to-end labeling solution platform for companies of all sizes.
  • Loftware pre-designed label templates help companies comply with industry labeling standards. Easy-to-use printing forms streamline processes and eliminate human error across industries such as Chemical, T&L, Food and Beverage, Pharmaceutical, Automotive, and Medical Devices.
  • Loftware serves customers across the globe, with 24/7 support. With offices spanning the US, UK, Germany, Slovenia, China, and Singapore, we're your global labeling partner.
  • 10 years of Cloud Labeling experience. Leverage four decades of expertise in conquering labeling challenges, of which 10 years refining Cloud Labeling.
  • Take your Labeling Game to the next level. Elevate your customer labeling accuracy, traceability, compliance, while boosting quality, speed, and efficiency – all with the help of Loftware.
Loftware-Homepage

Featured Products

Loftware Cloud Designers

Loftware Designer Pro

Loftware Cloud Essentials 

Loftware PowerForms Suite

The industry’s most comprehensive labeling solutions

Loftware-standardization

All-in-one labeling solutions

By standardizing the entire label printing process into one platform, Loftware redefines how organizations manage complex and mission-critical labeling operations.

Loftware-sap-integration

Certified integrations with business systems

With Loftware’s certified integrations to leading business applications, such as Oracle and SAP, you can connect labeling with any of your existing business systems to streamline and automate your labeling processes.

Loftware-img-cloud-secure-icon

Labeling built for the Cloud

Loftware’s labeling solutions are designed to be run in the cloud, helping you achieve the highest level of print performance and reliability for your mission critical labeling.

Loftware-browser-based-design

Putting label management in the hands of business users

Our intuitive interfaces and WYSIWYG design capabilities make it easy for business users to manage the label design process. This frees up costly IT resources and creates a more efficient label design and management process.

Loftware-labeling-consistency

Meeting your unique labeling requirements

You can configure our labeling solutions to support your business processes and to satisfy specific customer, industry and regulatory requirements. Our solutions also include pre-designed label templates and applications that comply with common industry regulations.

Loftware-brand-consistency

Industry best practices and first-class service

With extensive services, support and training available for all your labeling needs, we are always here when you need us…anytime, anywhere - around the globe.

What makes Loftware different?

  • Leading Technology: We're pioneers in technology.
  • Innovative Solutions: We've launched the world's first multi-tenant cloud labeling and configurable Label Management System on a scalable platform to manage all labeling and marking needs.
  • Device Coverage: We support 4000+ printing and marking devices, as our modular solution that can drive all of our customers' printing and marking devices.
  • Easy Configuration: Simply tailor our solution to the business size with no coding required.
  • End-to-End Assistance: We guide customers from initial concept to successful implementation and adoption through our pre-sales, training, and professional services team.
  • Diverse Expertise: We have the expertise, the quality assurance, and the validation to ensure customers get the right solution.
  • Global 24/7 Multilingual Support: Access to multilingual tech and pre-sales support worldwide.
Loftware_What-different
 

Ignite Your Business with Loftware Ignite Partner Program

Accelerate revenue. Expand opportunities. Strengthen your partnership. 

The Loftware Ignite program is a new initiative designed to fuel your business growth and ignite your relationship with the global leader in enterprise labeling and artwork management solutions. In partnership with BlueStar, this program provides the tools, incentives, and support necessary to transition your customers to the cloud and build a sustainable, recurring revenue stream.

Exclusive Ignite Partner Incentives

The Ignite program rewards partners who begin selling Loftware Cloud while accelerating their path to higher margins. We have designed a clear path for your financial success through our partnership with BlueStar: 

  1. First and Second Orders: Receive increased discounts when ordering through BlueStar, compared to ordering directly.

  2. Third Order Milestone: Upon your third order, you are automatically promoted to the Authorized Partner tier.

  3. Maximum Rewards: As an Authorized Partner, you unlock a increased discounts on all future new orders and renewals.

Loftware_Why
 

Why Choose Loftware Cloud?

Loftware Cloud__Main_stacked_cloud

Loftware Cloud is a modern labeling platform that allows companies to design, manage, and print labels across multiple locations without installing or maintaining local labeling software.
Cloud sales have experienced 55% growth as businesses modernize their labeling processes. By joining the Ignite program, you can:

  • Multiply Recurring Revenue: Your revenue accumulates and grows as you renew previous subscriptions while adding new ones each year.

  • Generate Higher Margins: Partners can earn 22% more margin, providing more capital to hire staff or reinvest in business growth.

  • Reduce Operational Costs: Loftware Cloud reduces support call times by as much as 50% by eliminating issues like lost license keys and complex local installations.

  • Strategic Positioning: Reaching your customer’s IT leadership puts you in the "pole position" to cross-sell media and hardware.

  • Unlock Hardware Opportunities: Cloud labeling often leads to printer refresh projects, helping partners sell more printers, media, and labeling supplies.

Generate revenue_LC_banner_Mail_cloud _blue1025x248

Partner with the leader in labelling and grow your business!

Join a community of competent, capable, and committed channel partners differentiated by outstanding expertise in label management solutions. Use Loftware’s software to unlock opportunities for selling more printers, mobile computers, supplies, and services.

Discover all that Loftware has to offer to our partners

  • Portfolio of solutions that meet the needs of companies of all sizes.
  • Multi-lingual support and service teams who can help you in your local time zone.
  • Labelling software is the most innovative and advanced in the market.
  • New opportunities to sell more printers and supplies: with Loftware you refresh and add to existing printer installations.
  • Differentiate and add value: existing printer users buy Loftware to simplify and streamline the way they are printing throughout the supply chain.
Loftware-global-connection-icon
Partner with the leader
Loftware is the global leader in labeling and cloud technology
Loftware-dashboard
Deliver more value with Loftware 
Modernize your customers' legacy labeling systems, deliver the fastest ROI and support the widest range of print technologies
Loftware_img-love-it-icon
Our pre-sales and services teams help you win
Our Professional Services Group helps you configure printing and data management applications that transform your customers' labeling processes
Loftware_performance
More revenue, recurring revenue
Make more per project with Loftware NiceLabel Cloud, subscription (SaaS) based labeling software
Loftware_brand-consistency
Differentiate
Apply your service and solutions business model to labeling. Use Loftware to win professional services projects
Loftware_meet-customer-labeling-demands
Earn customer loyalty
Get visibility into your customers’ entire budget for supplies and Auto ID. Provide new value that unlocks customers’ investments in your solutions

Tools to Help You Sell

Loftware and BlueStar provide the resources partners need to quickly demonstrate, sell, and deploy cloud labeling solutions: 

Loftware Academy:
Unlimited access to training for your customers to get them proficient in label design and deployment.

30-Day Free Trials:
Issue full-feature trials to customers instantly through BlueStar to prove the value of the solution.

Label Converter Tool:
Reduce migration effort by 75-80% when converting existing templates to the Loftware Cloud format.

Partner Dealer Demo:
Gain permanent, full-functionality access to Loftware Cloud Business for your own training and demonstrations.

Partner with BlueStar for Unparalleled Distribution

As a trusted distributor, BlueStar is committed to providing resellers with the latest and most innovative technology solutions. By partnering with us, you gain access to cutting-edge technology solutions, empowering your customers with the tools they need to succeed. Here's why you should choose BlueStar as your distribution partner:

AskBlue

With years of experience in the industry, BlueStar has deep knowledge and understanding of the technology landscape. Our team of experts is ready to help you find the right solutions for your customer's specific needs.

BlueStar offers comprehensive support throughout the entire sales process. From pre-sales consultations to technical support, we ensure that you have the resources and guidance necessary to deliver exceptional service to your customers.

BlueStar offers a wide range of complementary products from leading manufacturers. This allows you to provide your customers with a complete solution that meets their unique requirements.

BlueStar goes beyond product distribution. We offer value-added services such as customization, configuration, and logistics support to ensure a seamless experience for you and your customers.

By partnering with BlueStar, you become part of a thriving network of resellers and industry experts. Benefit from networking opportunities, educational resources, and collaborative initiatives that will drive your business forward.

Ready to take your business to the next level?

Emma-Witty-LowSq

Emma
Witty

EMEA BRAND MANAGER

Steps after hitting the "submit" button:

  1. Our team will receive your contact information and reach out to you to schedule a chat.
  2. During the consultation, we will work with you to understand your unique business needs and recommend the right solutions to meet those needs.
  3. Once you have selected the solutions that are right for your business, we will work with you to place your order and get you up and running.
  4. Our expert support team will be there every step of the way to provide guidance and assistance as needed. 
  5. With BlueStar, you can trust that you have a partner who is committed to your success and helping you take your business to the next level.